Following his legacy, Aamir Khan never fails to astound us by his work. After the colossal success of the film ‘Dangal’ directed by Nitesh Tiwari and lead by Aamir Khan, the duo has joined together yet again to produce a short film on Women Empowerment.
The film is primarily based on the motto of ‘Gender Equality’ in a country like India, where boys are considered superior to girls. It is a part of the ‘Nayi Soch’ campaign led by Star Plus.
Watch the short film here.
— Aamir Khan (@aamir_khan) February 25, 2017
Here are the names of the associates who were involved in the making of this film.
Client: Star India
Agency: Ogilvy Mumbai
Group CD: Abhijit Karandikar
Senior CD: Jyotsna Parikh
CD: Nishigandh Dhende
Associate CD: Dharini Pradhan
Creative controller: Harshada Menon
Director: Nitesh Tiwari
While mentioning this film, here’s what Aamir Khan said,
The film is a tribute to all the proud dads and their daughters who became the beacons of change.
While Uday Shankar the CEO Star Plus said,
It not only questions the gender discrimination that still exists but also reiterates our belief that it is time for fathers to step up and inspire their daughters with confidence and self-belief. Aamir Khan brings great credibility and empathy to the role of a father whose progressive thinking gives his daughters the freedom to flourish.
What is your take on this film?
Do you think it is going to initiate the wave of changes in our society?